Welcome to 2026, where Instagram’s latest viral trend has dudes chugging beer by the crate and vodka by the liter, all for clout. The “0.1 mL of beer per follower” challenge sounds like a frat party prank, but it’s spiraling into a medical horror show. Creators like “Joshy’s Goods” are downing booze faster than a pirate at a rum buffet, vomiting on camera, and scaring fans who just wanted memes, not a 911 call. Dr. Suzanne Wylie’s waving a red flag, warning that this binge-drinking stunt could lead to alcohol poisoning or choking on your own bad decisions. It’s less “cheers” and more “jeers” as this trend proves social media fame comes with a side of stupidity.
Doctor issues warning over ‘potentially fatal’ beer challenge causing people to drink litres for followers
