Tired of hangovers that feel like personal vendettas? Scientists have the cheat code: scare people with the big C-word (cancer) and then hand them a simple homework assignment—count every damn drink like it’s calories on a diet. In a massive study, the combo of “Booze causes cancer, bro” PSAs plus basic tallying actually got folks to cut back for real, unlike vague “moderation” advice that everyone ignores. It’s not glamorous, but if tracking your pours stops you from turning wine o’clock into wine o’dawn, science says it’s the move. Who knew the key to sobriety was just a notepad and existential dread?
There’s One Simple Method to Lower Alcohol Intake, And It Works
